New Delhi:
ministry of tourism looking forward to provide an application guide at a mobile
phone and an approach so far is going good as the pact to provide the same is
been signed amongst ministry with Audio compass Pvt. Ltd, a travel apps
provider along with Genesis International Corp. Ltd
for its much awaited
programme of QR which was decided to get started at the latter half of the
month now seems to get inaugurate prior to the end of an annuals as per the
view of ministry officials.
As it was
postponed in its early stage on 2013 as the plan was to use a quick response
codes to enable help at destination of tourist juncture all over India
According to its
technology it is a two dimensional barcodes that can copy an abundance of data
related with your destination and also it can be used in smart phones by its
application a device has a link which is directed via text, websites, email and
phone numbers.
As said by
founder and chief of Audio Compass Mr. Shewakramani, a last minute travel is
always a problem and so far as our approach is concern we are not taking any
initiative and as result traveler has to go through a bills of problem so this
approach will provide a guide to a tourist and from our side we are providing
audio guides near Taj Mahal, Agra Fort, Khajuraho, and Salar Jung Museum and
has a plan to provide codes at these spots.
As the
reimbursement would be via advertising driven model and at the same time there
private parties who will implement codes at their expenses as a result this
will create a room for private parties to advertise their establishment at a
specific tourist destination.
The prospect as
he added is to in initiate with monuments as it is held under a roof of
Archaeological Survey of India which would cover much of a tourist destination
within India.
As said by
expert as most people use smart phone so the initiation would be from there
only.
This will give a
tourist an idea and proper information while their journey said Chintan Patel,
director, real estate and hospitality services, EY.
Nevertheless it is difficult to say will it
increase a number of tourists to board India he added.
As per a recent
report by venture capital firm Kleiner Perkins Caufield & Byers (KPCB),
India has an estimated subscriber of 67 million in 2013, at the same time the
total number across the globe stands at 1.5 billion.
As the prospect
of QR effort is to invite 1% of 1.2 billion tourists by the end of 2016 the
ministry is continuously promoting technology for its website of Incredible
India and has also integrated Google maps and virtual walking tours of select
cities across India.
Between January
and August, India recorded an escalation of 3.6% in foreign tourist arrivals
with 4.3 million travelers, compared with the year-ago period.
Ref: livemint.
